Awarded Creative Agency for Global Brand Communication

Since 2006

Purpose

Created in 2006 by creatives, the organisation works to give relevance and consistency to brands and their advertisment by connecting art - modern culture - technology to business vision and goals.

From brand positioning to campaign activation, Satisfaction accompanies clients such as Cointreau global, Bridgestone Europe, Lee Europe, Lee Asia, Eastpak Europe, Peugeot in their global communication.

Field of Expertise

Brand premiumisation & rejuvenation

Services

Diagnostic

Strategy

Concept & creative

Craft

Implementation

Scope

Multifaceted communication platform

Touchpoints

OOH

Crm

PR

E-com

Retail & Pos

Craft

Photography

Cinematography

Digital

Interactive

Immersive

Exp.

Performance

Final results

Making the difference in “long run” numbers.

2011—2018

Lee Europe

Operating income increased

20%

Positive growth

16%

From the brand fundamentals to all creative assets, Satisfaction has accompanied Lee Europe to succeed a yearly 16% of positive growth as well as increasing operating income by 20% thanks to a complete brand repositioning. Probably the best performance in a very competitive denim industry in Europe and putting an end to 4 years (2006-2010) of negative performances.

2013—2018

Lee Asia Pacific

From

N°3

To

N°1

In 3 years Satisfaction helped Lee Asia Pacific, 3rd denim brand to reach the much coveted n°1 denim brand in Asia (leaving behind Levi’s) increasing significantly sales volumes in China. This performance is also due to the launch of “Jade”, a very innovative denim range.

2013—2018

Bridgestone Europe

Yearly sales increased during

4 years

Developing the new brand platform in this delicate time of change when Bridgestone decided to quit F1. The success of the premiumisation strategy allowed the largest tyre company in the world to increase their yearly sales during 4 years in a row.

2015—2017

Remy Cointreau / Metaxa

Global growth value (2017 vs 2015)

+ 53%

Satisfaction has designed the new Metaxa brand platform, from the positioning to fully integrated global campaigns including the launch of the premium range spirit: Metaxa 12 stars.

A challenge of premiumisation and revitalisation, in line with the Remy Cointreau group strategy. In two years (2015 vs 2017) the global growth value reach 53 % giving the brand a strong reconsideration all accross Europe and positive perspectives for its Asia market development.

Is it a match?

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