Client
Peugeot
Category
Automotive
Year
2015
Area
World

Turning driving into goosebumbs

Our creative objective was to translate this experience in a very unique way, rather than to literally show it. To do so, we invented a brand new discipline: « car surfing”. A real piloting mental connection between the man and the car. The movie has been executed without any tricks or cheap CGI.

It’s a movie of love between a car and the South African down hill board world champion: Décio Lourenço. The only production company that could make such a challenge possible was the Paris base office of Cream. Enjoy the ride.

Decio Lourenco doing longboarding on a Peugeot 208
Decio Lourenco doing longboarding on a Peugeot 208