Client
Lee
Category
Fashion
Year
2015
Area
World

Move your Lee. Creating a culture.

Between 2012 and 2018, Satisfaction created the “Move Your Lee®” saga. Our communication platform is now an inspiring reference in the world of denim. A direct expression where style, comfort and self confidence prevail through the “perfect fit” strategy. Everyone has their own way of moving.

Lee®, as a denim brand, provides authentic outfits that encourage people to get the best out of their moves. Physically & more. This is the Move your Lee® campaign FW15: a new celebration of movement and style that lives in every one of us.

Young man playing the piano in a lee jeans outfit
Young man dancing in a lee jeans outfit
Girls executing a choreography in the street
Girls with roller skates in front of a fence
Girl roller skating in the street
Girls executing a choreography in the street