When other worlds come to life with Satisfaction.

To accompany the band’s return, Satisfaction developed a comprehensive creative campaign in close collaboration with PIAS and CAVIAR.

Our agency developed the Art Direction that started the visual revival of the band. From the multiple logotype versions of the ubiquitous W.O.W.A sigils, to the album design, posters, online posts, and the original creative concept behind the musical clips and video universe, culminating in a continuous stream of imagery synchronised to the musical launches.

Working hand in hand from the earliest stages of the project, Satisfaction and the partners created a unified visual world spanning the teaser films, music videos, graphic assets, album artwork, merchandise and social content. The campaign reactivated Ghinzu’s digital presence after years of silence, feeding the socials.

Seventeen years after Mirror Mirror, Ghinzu’s W.O.W.A (When Other Worlds Await), is a powerful new album that reconnects with the band’s signature blend of cinematic rock, raw energy and emotional intensity. Introduced through the singles “Out Of Control,” “Snow White,” and “Forever,” leading up to its release on 29 May 2026, and the additional videos for “W.O.W.A” and “Morning Lights” completing the rollout.

The project culminates in a short film directed by Arnaud Uyttenhove, produced by CAVIAR, serving as both a companion piece to the album and a celebration of youth, freedom and rock culture. All accompanied by photos taken by the indomitable Bob Jeusette.

Together the artwork, the exclusive merchandise collection, the filmography, embodies the spirit of W.O.W.A: a return not only of a band, but of an entire creative world carefully brought back to life by Ghinzu, Satisfaction, CAVIAR, Arnaud, and Bob, through music, imagery, and storytelling.